Case Study: Suffel Fördertechnik achieves 40% more leads and 30% higher engagement with Pimcore (implemented by LifeStyle Webconsulting)

Suffel - Customer Case study

SUFFEL Fördertechnik, Linde Material Handling’s largest authorized dealer with 10,000 customers, 750 employees and 28,000 products, needed to modernize its brand and tame growing, siloed product data across multiple sources and departments. The challenge was to create a single, structured data backbone with clear data sovereignty so information could be reused not only for the website but for future scenarios like catalogs, newsletters and e‑commerce.

LifeStyle Webconsulting implemented Pimcore as a combined PIM/MDP and DXP/CMS, delivering an intuitive interface to manage products, manufacturers and content modules, plus a refreshed site design and flexible content rendering. The new system simplified maintenance, enabled multi-channel reuse and future expansion, and drove tangible business results: +40% more leads and a 30% increase in time on page.

Suffel

Marina Ott

Head of Marketing