Case Study: Heckler & Koch achieves a unified digital product experience with Pimcore

Relaunch of the Heckler & Koch corporate website

Heckler & Koch needed to relaunch its corporate website and merge editorial content with complex product data into a more engaging digital experience. The company wanted a single source of truth that could replace older systems and make product information easier to manage and present, and it used Pimcore for the project.

Pimcore implemented a solution using its CMS, PIM, and DAM to build a comprehensive data model from consolidated raw data migrated from PDF documents. This centralized hub now supports PDF datasheets across departments and powers website ordering, while combining product data, editorial content, and images to improve product detail pages and create a stronger visual and informational impact.

Heckler & Koch

Germar Wintzek

Senior Account Manager & Consultant