Case Study: Berlitz achieves centralized master data management and unified European webshops with Pimcore

Master Data Management for European websites

Berlitz, a global education company with more than 550 offices in over 70 countries, needed to relaunch 16 European websites with centrally managed data and optional national webshops. The challenge was to model a complex, extensible product data structure (courses, seminars, camps, study-abroad programs), map additional data like locations for a course finder, connect multiple third-party systems (ERP, swoox) and provide simple, multilingual content maintenance across sites.

Solution partner LifeStyle Webconsulting implemented a Pimcore-based multi-site MDM/DAM/CMS: Pimcore manages course content, pricing, translations for 16 countries, assets and participant seat tracking, and exposes integrations via REST APIs to ERP and other systems. Sites were launched by country, enabling a centralized course finder, country-specific features, and centralized product and asset management with granular permissions—streamlining maintenance and improving cross-border consistency.

Berlitz