Case Study: Leasys achieves rapid international website rollout and centralized content management with Pimcore

Leasys Accelerates its Website Internationalization Rollout

Leasys, an Italy-based leader in full-service leasing and a subsidiary of the FCA Bank Group, needed to move beyond a single-market website as its CMS lacked flexibility. The company faced a major internationalization challenge—replicating and updating sites across countries and languages demanded heavy manual effort and resources—while also needing faster time-to-market and better alignment with CRM, ERP and PIM processes.

Working with a Pimcore partner, Leasys migrated to a Pimcore-based platform with a single PIM database and APIs to manage content centrally. The site was rolled out to six countries in 7 languages, enabling multichannel delivery, role-based control, instant content/version replication and easier third-party integration. The result: faster country rollouts, improved device compatibility, greater publishing efficiency and increased website visits driven by a better customer experience.

Leasys