Case Study: Basket Torino achieves centralized multichannel content distribution with Pimcore

Italian basketball league club relies on Pimcore for social media management

Basket Torino, a professional Italian basketball club founded in 2019 and already competing at the top level, needed a more efficient way to publish the same multimedia content across its website, social channels and merchandising without repeating manual steps. The club required centralized control and fast multichannel distribution to support its active social media presence.

Working with Certimeter Group, Basket Torino implemented Pimcore DXP/CMS as a Multichannel Content Management solution. By storing images and media in a single Pimcore repository and exposing them via API, the club now reuses one asset as a website slider, a social post and printed merchandise, achieving centralized creation, management and distribution with improved control and efficiency.

Basket Torino