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544 Case Studies
Case Study: Fashion Today MEN launches a high-performance, responsive B2B online trade-fair platform with Pimcore
A Pimcore Case Study
Fashion Today MEN - Customer Case study
Fashion Today MEN (FT digital GmbH) needed a way to keep the fashion trade connected when COVID‑19 shut down in‑person events. With industry exchanges and trade fairs severely limited, the publisher sought an online trade‑fair platform so labels could present collections to retailers and provide direct contact information.
Intera delivered a custom Wexpo platform built on the Pimcore open‑source CMS, providing a compact B2B portal with collection reports, images, videos, brand pages and contact persons. Pimcore’s asset management sped implementation and content updates, while a responsive design ensured a strong multi‑device experience—resulting in a fast launch, attractive UI, solid performance and easy exhibitor management.
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Fashion Today MEN
Markus Oess
Managing Director and Editor-in-Chief