Case Study: Heiligenstädter Reißverschluß achieves faster catalog production and lower IT costs with Pimcore

Accelerated catalog production for zipper manufacturing company

Heiligenstädter Reißverschluß, a manufacturing company, struggled with fragmented product data and slow, manual catalog production. Their TYPO3 CMS could not manage structured product information, so product data lived in a separate database and catalogs were produced manually via a Web2Print system, causing duplicated effort and limited maintenance.

Studio1 implemented Pimcore (DXP/CMS, PIM/MDM, DAM), creating an ERP import, media upload/tagging, data enrichment and media linking, plus a redesigned web front end and template-driven automated catalog rendering so web and print use one repository. The result: much faster catalog production, lower IT and departmental costs, improved data quality and workflows, always up-to-date product information to drive sales, and no Pimcore licensing fees.

Heiligenstädter Reißverschluß

Kristin Meier

Content Manager