Case Study: Polbruk achieves a trusted source of product information with Pimcore

A trusted source of product information for the market leader

Polbruk, a market leader looking to manage a growing volume of product materials and provide a trusted source of product information, turned to Pimcore during its digital transformation. The challenge was consolidating complex product data from multiple systems and creating an easy-to-use platform for marketing and customer-facing content.

Pimcore implemented a solution built around PIM, DAM, MDM, CMS, CDM, and Marketing Automation, transferring all SKUs from Polbruk’s ERP and enriching them with images, videos, and technical documents from multiple sources. Pimcore also delivered a new website aligned with Polbruk’s branding, and the result was a central repository for product materials plus an intuitive CMS that employees valued for its flexibility and content presentation.

Polbruk

Jakub Kwiatkowski

Project Manager