Case Study: Emser Tile achieves high-volume 3D roomsets and lifestyle imagery with Pikcells

Emser Tile produces tens of thousands of CG images with Pikcells

Emser Tile, a world-leading designer and producer of premium tile and natural stone, required a massive volume of high-quality lifestyle images to showcase its diverse global product catalogue. The challenge of photographing every product variant through traditional methods would have been a Herculean logistical and financial effort. To meet this need, they partnered with vendor Pikcells for its automated 3D rendering services.

The solution implemented by Pikcells used a streamlined, automated 3D rendering process to generate tens of thousands of photorealistic CGI interiors and outdoor scenes. This approach provided immense speed and cost-efficiency, eliminating the need for physical products and photoshoots while offering the flexibility to showcase countless color, size, and layout variations. Pikcells delivered quality at scale, producing a mammoth volume of top-tier imagery without compromising on photorealistic perfection for the customer.

Emser Tile