Case Study: Sacramento Kings achieve streamlined visual media management and faster content sharing with PhotoShelter for Brands

The Roi Of The Sacramento Kings’ Cloud-Based Visual Media Library

The Sacramento Kings were entering a “new era” — new coach, owner, brand and arena — and needed to flood marketing and social channels with high-quality visual storytelling. Their creative team faced fragmented workflows (cards, Dropbox, zip files), limited server space, multiple photographers, and poor asset utilization — Ryan Brijs estimated 80–85% of photos weren’t being used properly.

The Kings adopted Libris, a cloud-based visual media library, giving contributors direct upload access, structured collections, layered permissions and real-time galleries. The result: faster remote uploads, centralized storage, quick department-level access, higher photo usage across marketing, ticketing and PR, and an easier way to archive and share stadium and campaign content for improved visual communications.

Sacramento Kings

Ryan Brijs

Creative Director