Case Study: Boston Red Sox achieves faster, searchable asset management with PhotoShelter for Brands

How the World Series Champion Boston Red Sox Share History in Real Time

The Boston Red Sox, with a century-plus archive of game-day and historical images, needed a better way to manage, organize, and share digital assets. Before using PhotoShelter for Brands, their photos were trapped on an internal server, difficult to search, and slow to distribute to staff, partners, media, and players.

PhotoShelter for Brands implemented a centralized digital asset management workflow with AI Visual Search, FileFlow, Shared Libraries, and Analytics. The Red Sox can now find images faster, work from anywhere, share polished galleries, and track asset usage to support budgeting; the result is a streamlined, accessible system that makes thousands of photos searchable and easy to deliver across the organization.

Boston Red Sox

Billie Weiss

Manager of Photography