Case Study: Special Olympics achieves a faster, more unified global content workflow with PhotoShelter for Brands

How Special Olympics Reaches Millions Worldwide With A Live Event DAM Strategy

Special Olympics International needed a better way to manage decades of photos and videos across a global team, since its content was scattered across more than 50 years of assets in Flickr, Smugmug, internal servers, Dropbox, and WeTransfer. The lack of a centralized system made searching, sharing, and approving assets slow and difficult, especially across time zones and regions.

With PhotoShelter for Brands, Special Olympics centralized its digital asset management in one easy-to-use DAM platform to upload, store, search, and share content worldwide. PhotoShelter for Brands improved 24/7 collaboration, streamlined event prep and approvals, and gave media teams faster access to curated galleries; the organization also said this helped increase brand visibility, support fundraising and volunteer efforts, and enable unified workflows for employees with and without intellectual disabilities.

Special Olympics

Sydnye White

Senior Director of Content and Storytelling