Case Study: Rockit Ranch achieves streamlined photo and video management and faster sharing with PhotoShelter for Brands

How Rockit Ranch Powers Visual Communications with Video

Rockit Ranch is a Chicago-based restaurant and nightclub development and management company with six venues that relies on strong visual storytelling to promote events, menu items and venue culture. The team found photos alone couldn’t capture the energy of parties and behind-the-scenes moments, and their visual assets were scattered on an internal server that was hard to tag, search and share.

Rockit Ranch incorporated video (event promos, documentary-style collaborations and culture pieces) to convey atmosphere and quick-turn coverage, and moved its photo and video library to Libris by PhotoShelter. Centralized storage, keyword tagging and easy sharing have saved man-hours, sped up social and promo workflows, improved content reuse, and given venue teams and partners fast access to authentic, on-brand media.

Rockit Ranch

Kevin Hartmann

Multimedia Coordinator