Case Study: Stitcher achieves faster podcast asset management and brand consistency with PhotoShelter for Brands

Breaking Down Stitcher's Creative Media Workflow

Stitcher, the podcasting company, faced the challenge of managing visual assets for more than 190 shows while supporting internal teams and external partners across many channels. As its marketing demands grew after the Pandora and SiriusXM merger, Stitcher needed a faster, more organized way to create, store, and distribute brand assets, and it used PhotoShelter for Brands as its DAM platform.

PhotoShelter for Brands helped Stitcher templatize recurring graphics packs, organize assets into clear show-based folders, and share final files through centralized links and collections. The result was a much more efficient workflow with less back-and-forth, fewer errors, and easier asset access for everyone involved; Stitcher said the process cut down work “tremendously” and made organization “night and day” better.

Stitcher

Amy Fitzgibbons

Vice President of Marketing