Case Study: Depop improves listing quality and drives 1M+ listings with Photoroom

Depop boosts listings 1.5% with Photoroom

Depop, a peer-to-peer fashion resale platform, faced a challenge with inconsistent and low-quality product images across its marketplace, as most sellers lacked professional photography setups. Their own in-house background removal tool produced blurry edges and removed elements sellers wanted to keep. To solve this, Depop partnered with Photoroom to integrate its AI product photo editing API directly into the seller listing flow.

Photoroom implemented its API-powered tools, including background removal, AI-generated shadows, and image resizing, seamlessly into Depop's platform. The solution drove a 1.5% uplift in items listed during testing and has since been used to create over one million listings, significantly improving the quality and consistency of images at scale.

Depop