Case Study: Amici Clinical boosts patient recruitment with PhoneBurner

Clinical research firm streamlines outreach, significantly increases patient recruitment for COVID-19 study, with less call center staff

Amici Clinical, a clinical research firm helping biotech and pharmaceutical companies recruit participants for studies, needed a faster way to manage and follow up on incoming leads from multiple channels. Because prospect interest drops quickly, the team also wanted to improve its multi-touch outreach process, automate post-call workflows, and make email outreach more professional and trackable using PhoneBurner.

Using PhoneBurner’s LeadStream, SmartSender, and Zapier integrations, Amici Clinical pushed leads into real-time distribution, launched a 6-call follow-up cadence, and automated voicemails, emails, and consent-form tracking. The result was a major increase in call volume without adding reps, faster response times, shorter screening appointments, and dramatically improved recruitment — including a COVID-19 study that exceeded 300 screenings, far above the usual 30-patient cap.

Amici Clinical

David L. Rodin

Chief Executive Officer