Case Study: Johnson & Johnson scales 400+ sites with Phase2 Technology

Johnson & Johnson - Customer Case Study

Johnson & Johnson partnered with Phase2 Technology to define a multisite Drupal platform that could support more than 400 sites across brands like Aveeno, BAND-AID, and Listerine. The challenge was to create a digital experience that let editors quickly adapt messaging, coordinate campaigns, and support both regulated brands and consumer products at scale.

Phase2 Technology designed the UX and information architecture, built a real-time page and site-building console, established flexible publishing workflows, and tied together multiple integrations including DAM, Acquia Content Hub, and Adobe analytics/automation tools. The result was a scalable digital experience platform that delights content admins, saves time and money, and supports Johnson & Johnson’s evolving business; Phase2 Technology remains its executive digital strategy and architecture partner.

Johnson & Johnson