Case Study: Medallion achieves 90% faster account research and 18% of 2024 revenue with PG:AI

How 18% of Medallion's 2024 revenue was fueled by cold outbound using PG:AI's Three Whys

Medallion, a HealthTech company, faced significant challenges in scaling its enterprise sales operations. Their sales teams were spending an excessive amount of time—2-3 hours per engagement—on manual account research, which led to inconsistent customer messaging and difficulty in meeting aggressive growth targets. They turned to PG:AI for a solution to automate this research and provide deep, data-driven insights for their prospects.

By implementing PG:AI, Medallion automated its account research, which cut the time needed from two hours to just 15 minutes, a 90% reduction. The platform enabled them to develop compelling, tailored insights for the C-Suite, which directly led to securing four major deals that contributed to 18% of their 2024 revenue. PG:AI is now used for every key opportunity, ensuring consistent messaging and more strategic conversations across the entire sales team.

Medallion

Mike Weinert

SVP GTM & Revenue