Case Study: California Animal Hospital achieves a 72% increase in appointment rate with PetDesk

How this veterinary hospital focused on existing clients to increase appointment rate by 72%

California Animal Hospital, a two-veterinarian practice serving about 8,000 clients, faced shrinking client retention and low visit frequency (about 2 visits per client every 18 months). Practice manager David needed a low-cost way to reconnect with existing clients instead of spending to acquire new ones, and turned to PetDesk and its App and Reminder System to help solve the communication gap.

Using the PetDesk App and Reminder System to collect emails and cell numbers and send reminders, the hospital increased client contact info by 20% and client visibility by more than 20%. That led to a rise in 18-month appointments per client from 2.12 to 3.64 (a 72% increase), grew the business by 26%, and added roughly +820 annual appointments—demonstrating PetDesk’s measurable impact on retention and revenue.

California Animal Hospital

David

Practice Manager