Case Study: Just Cats Clinic achieves a rapid, effortless loyalty program launch and 300+ enrollments with PetDesk

How a clinic launched a customizable loyalty program in just two calls

Just Cats Clinic, a feline-only practice just outside Washington, D.C., needed an easy way to reduce a predictable seasonal revenue dip and keep tech-savvy clients engaged. The clinic was already using PetDesk for client communication and reviews, and considered upgrading to the PetDesk Loyalty Program but hesitated because prior vendors had overpromised on implementation speed and burdened staff.

The clinic upgraded at a conference and worked with PetDesk’s Customer Success Manager, Vivian, to set up the program in just two calls — less than two hours on the phone, ready to launch in three days and live within two weeks — with staff training for office manager Genevieve. The PetDesk Loyalty Program, branded “Purrfect Points,” required minimal staff effort and enrolled more than 300 cats and kittens within four months, helping boost client engagement and address seasonal revenue variability.

Just Cats Clinic

Elizabeth

Just Cats Clinic