Persona
45 Case Studies
A Persona Case Study
Vestiaire Collective, a global platform for pre-loved luxury fashion, faced the challenge of scaling its manual, email-based ID verification process to meet compliance obligations across 70 countries. The inconsistent and time-consuming reviews created friction for customers and a growing workload for internal teams. To address this, Vestiaire Collective partnered with Persona to implement an automated KYC solution using Persona's Verifications product.
By leveraging Persona's automated identity platform and its native Zendesk integration, Vestiaire Collective streamlined its workflow. The solution cut resolution times from days to seconds, saved agents hours of manual review, and provided customers with real-time feedback. The measurable impact was significant, leading Vestiaire Collective to expand its use of Persona to additional use cases like account security and dispute resolution within just six months.