Case Study: Empower achieves speedy, fully automated secure account recovery with Persona

Empower builds a modern banking experience with automated account recovery

Empower, a mobile-first personal finance app, needed a more secure and customer-friendly way to handle account recovery after recognizing that knowledge-based authentication was unreliable and their prior process required customers to email sensitive information for manual review. To solve this, Empower partnered with Persona and adopted Persona’s hosted identity verification solution, leveraging document verification and live facial comparison to protect customer privacy while speeding up recovery.

Persona implemented a fully automated, customizable verification flow that combines government-ID authentication with live video selfie analysis, kept data within Empower’s organization, and required no engineering resources to launch. As a result, Empower was up and running with Persona in just a few days, eliminated time-consuming manual reviews, and now delivers instantaneous, more secure account recovery that significantly increases speed and reduces operational burden.

Empower

Mac Muir

Operations