Case Study: Parse.ly achieves 10% higher reply rates and 5x more emails per week with PersistIQ

Parsely, Inc. - Customer Case Study

Parsely, Inc., a leading provider of audience insights for digital publishers and brands, was struggling to scale personalized outreach. Before PersistIQ, the team relied on a patchwork of ToutApp, spreadsheets, Gmail, and CRM updates, which made campaigns slow, time-consuming, and error-prone.

With PersistIQ, Parsely streamlined its sales workflow using a repeatable personalized automation platform. The result was a major boost in productivity: the team could send five times more emails per week, and reply rates increased by 10 percent.

Parsely, Inc.

David Aronica

Manager, Business Development