Case Study: Acoustic achieves global SMS growth with Persistent Systems

Global technology leader saves 40% cost of IAM modernization through UNITY

Global Technology Leader, through its Acoustic marketing platform, was constrained by reliance on a single SMS channel partner. This limited geographic coverage, created scalability and functionality issues, and required an excessive margin, hindering expansion.

Persistent Systems developed a highly scalable, feature-rich SMS delivery engine for Acoustic’s Campaign platform based on the SMPP standard. With Persistent Systems’ solution, Acoustic was able to onboard local SMS gateways, improve cost efficiency, and drive 100% growth in SMS business outside the US.