Case Study: Chalo increases bus operator revenue with Persistent Systems and Google Maps Platform

Chalo enhances its mobility solutions with geospatial intelligence using Google Maps Platform

Chalo, a mobility solutions provider, aimed to improve the reliability of bus transport in India, where unpredictable schedules and long wait times were major issues for commuters and operators. To address this challenge, Chalo partnered with Persistent Systems (via itsMediaAgility acquisition) to leverage the Google Maps Platform, specifically its Geocoding and Directions APIs, for accurate geospatial intelligence.

Persistent Systems implemented a solution using Google Maps Platform to provide real-time bus tracking, accurate ETAs, and digital ticketing. This gave commuters a more reliable planning tool and gave operators a dashboard for fleet visibility and passenger statistics. The results were significant: bus operators saw a 10-30% increase in revenue, commuters experienced safer contactless payments, and the solution laid the foundation for Chalo's international expansion.

Chalo

Vinayak Bhavnani

Co-founder and CTO