Case Study: Bridgestone boosts field productivity with Persistent Systems' mobile workforce solution

Bridgestone Enabling the mobile workforce for innovative service models

Bridgestone, a global leader in tire manufacturing, faced a significant business challenge with its tire-as-a-service model. Their service engineers struggled to capture accurate tire usage data in harsh outdoor conditions using error-prone paper forms, which led to lost revenue and high operational costs. To address this, they partnered with Persistent Systems to develop a mobile field force solution.

Persistent Systems implemented a handheld application that allowed data entry in disconnected mode and seamlessly integrated with central ERP and CRM systems. The solution provided an 800% improvement in field productivity, eliminated revenue loss from incorrect data, and enabled reliable data collection in any weather. This innovation was key to gaining dealer acceptance for Bridgestone's new business model.

BridgeStone

Marcel Gottlieb

Manager, CBS & IT