Case Study: CA Ventures achieves higher lead-to-tour conversions with PERQ AI

CA Ventures boosts lead-to-tour conversions 226% with PERQ

CA Ventures, a property management company with a large student living portfolio, sought to automate lead capture and nurture to provide instant support to prospects and free up its leasing agents from busy work. The company needed an AI-powered chat solution that could integrate seamlessly with its CRM and was both scalable and customizable. They partnered with vendor PERQ to implement its AI platform.

PERQ's solution provided 24/7 automated chat support, handled tour scheduling, and performed personalized lead nurture. The results from a 90-day pilot were significant, including a 226% average increase in lead-to-tour conversions, a 157% average increase in website leads, and over 1,000 hours of staff time saved. PERQ also automatically handled 99% of tour scheduling and successfully re-engaged "dead" leads to schedule 56 additional tours.

CA Ventures