Perpetua
27 Case Studies
A Perpetua Case Study
Keplin Group, a B2C retailer and B2B wholesale distributor with nine brands across categories like furniture, baby items, camping gear, PPE, packaging, and pet products, needed a more efficient way to sustain brand awareness and drive conversions as it expanded on Amazon. With its DTC site being revamped and slower PPE sales after the pandemic, the company turned to Perpetua’s Amazon advertising platform to support growth across multiple global marketplaces.
Perpetua helped Keplin Group use Sponsored Products, auto campaigns, top-of-search placement, and product targeting to improve visibility, identify high-performing search terms, and optimize spend across the US and Europe. The results included an 11x increase in total sales in the US, more than 13x organic sales growth in the US, 2x total sales in Germany, a 29% reduction in ACOS with a 41% increase in ROAS across Europe, and stronger conversion and click-through rates across key markets.
Prabhleen Sahota
Head of Marketing