Case Study: True Value Solar doubles lead-to-sales conversion with Permission

True Value Solar doubles lead-to-sales conversion with Permission

Permission was engaged by True Value Solar, a solar business whose tired brand and aggressive sales approach were no longer effective. The customer needed a complete strategic overhaul to meaningfully engage with the market.

Permission implemented a comprehensive solution that included a new brand strategy, a permission-based automated nurturing funnel, and a complete overhaul of all marketing collateral. This resulted in the lead-to-sales conversion percentage doubling, record web traffic, and new levels of staff engagement for True Value Solar.

True Value Solar