Case Study: Club Fitness boosts member sales by 16% with Perkville

Club Fitness boosts member sales by 16% with Perkville

Club Fitness, a gym chain with over 20 locations, needed a new strategy to drive member acquisition and retention. They sought to move beyond traditional discounts and differentiate themselves in a crowded market. They partnered with Perkville to implement a loyalty and engagement platform.

Perkville's solution automated a member loyalty program and a new member campaign powered by rewards from local partner businesses. These partners paid sponsorship fees to Club Fitness. The program resulted in a 16% month-over-month increase in new member sales and generated significant revenue that covered the program's costs. Perkville provided the essential infrastructure to seamlessly manage this partner-funded reward system.

Club Fitness