Case Study: Shake Shack boosts employee savings and engagement with PerkSpot

PerkSpot and Shake Shack Go Together Like a Cheeseburger and Fries

Shake Shack partnered with PerkSpot to find a cost-effective employee benefit that would be appealing, easy to access, and fit the company’s tighter COVID-era budget. As a large workforce with many employees not regularly using computers, Shake Shack needed a benefit program that could be launched quickly and still deliver value.

PerkSpot implemented the Shake Shack Discount Program with hands-on onboarding, dedicated account support, and marketing materials to support a smooth rollout. The launch reached over 6,000 employees, generated 36% engagement in the first month, and delivered $24,907 in first-month savings, with average engagement at 40% and 585 average monthly active users.

Shake Shack

Jodi Lasser

Total Rewards Specialist