Case Study: a high-end regional fitness club increases new-user sessions by 600% with periscopeUP SEO

High-End Regional Fitness Club grows new-user sessions 600% with periscopeUP

periscopeUP worked with a high-end regional fitness club to improve its online visibility. The customer operated in the crowded fitness center market and faced the challenge of launching a new website without a plan for its existing blog content, which was hindering its search engine performance.

The solution involved periscopeUP conducting a content audit and optimizing hundreds of pages for migration. They then developed a content calendar to guide the regular production of new, relevant articles. This strategy resulted in a sustained increase in site traffic, with monthly visits from new users growing from approximately 1,000 to 7,000, a ~600% increase.