Case Study: LeafLink achieves rapid data-driven growth and halves reporting time with Periscope Data

LeafLink - Customer Case Study

LeafLink, a New York and Los Angeles–based cannabis marketplace managing more than $600 million in annual orders across 12 states, faced rapidly growing data needs that outpaced its manual Excel-based reporting. To reliably manage internal reporting, deliver investor-ready insights, and support fast product and marketing decisions, LeafLink turned to Periscope Data as a centralized platform for data analysis.

Periscope Data was rolled out quickly—Moloney and many colleagues took a short SQL course and began building reports within weeks—enabling reports that once took days to be created in hours and cutting bi-weekly KPI reporting time roughly in half. Periscope Data empowered about one-third of the company to self-serve analytics, delivered a company-wide GMV dashboard used daily, supported the successful LeafLink List marketing campaign, scaled email syncing via Zapier/Mailchimp, and helped LeafLink track product adoption and growth as it scales toward $1B in annual orders.

LeafLink

Claire Moloney

Growth Manager