Case Study: Freckle achieves company-wide data democratization and real-time embedded dashboards for teachers and administrators with Periscope Data

Freckle - Customer Case Study

Freckle, an education platform used by more than 550,000 teachers, needed an all‑in‑one analytics solution to serve internal product and sales teams while sharing insights with district administrators and teachers. Lacking a mature ETL/warehouse setup, Freckle’s data team relied on risky, manual SQL queries against production and wanted a simpler, faster way to deliver real‑time, shareable analytics—so they evaluated vendors and chose Periscope Data (including its Embed API).

Periscope Data was implemented quickly (one engineer to integrate) and gave Freckle a SQL-based analytics editor, embedded dashboards for administrators, Git integration for dashboard versioning, and built‑in ETL/warehouse capabilities. As a result, Freckle democratized data across the company: sales and account teams use Periscope Data to visualize usage and student growth to drive revenue and engagement, administrators access real‑time dashboards (tracking metrics like Average Grade Level Growth) for program validation, and engineering overhead for routine reporting has been greatly reduced.