Case Study: Felix Gray achieves company-wide data democratization with Periscope Data

Felix Gray - Customer Case Study

Felix Gray, a fashion eyewear company, needed to democratize data across the organization so teams could make real‑time, data‑informed decisions without constantly relying on one developer to pull reports. To meet that challenge they chose Periscope Data for company‑wide analytics, reporting and live dashboards.

Periscope Data delivered live dashboards, daily emailed visualizations, caching to cut replica database load times, single sign‑on, and responsive support (5‑second chat replies), enabling teams to self‑serve analytics. As a result, operations, customer service and marketing now run regular reports and targeted campaigns independently, executives can show investors live data for due diligence, and Felix Gray has significantly reduced manual reporting effort and improved data trust thanks to Periscope Data.

Felix Gray

Houtan Fanisalek

Chief Technology Officer