Case Study: CartHook achieves scalable embedded analytics and merchant success with Periscope Data

CartHook - Customer Case Study

CartHook, a Shopify-focused e-commerce platform that builds customizable one-page checkouts and post-purchase one-click upsells, needed scalable internal analytics and white‑labeled embedded reporting to serve thousands of merchants and multiple internal teams. To replace its homegrown infrastructure and make data accessible across the company and to customers, CartHook adopted Periscope Data for internal analytics and embedded reporting.

Periscope Data delivered a turnkey analytics platform with AWS integrations, lightning-fast queries and flexible visualizations, enabling CartHook to create top-line and unit-level dashboards and share filterable, up‑to‑the‑minute reports with thousands of customers. The Periscope Data deployment reduced engineering overhead for dashboarding, drove a company-wide data-driven culture, increased team efficiency, and gave merchants immediate insight into post-checkout performance as CartHook scales.

CartHook

Ben Fisher

Co-Founder and CTO