Case Study: an online loan marketplace strengthens brand and customer experience with PerformLine

A PerformLine Case Study

Preview of the Online Loan Marketplace Case Study

How an online loan marketplace uses PerformLine to strengthen brand and customer experience

An online loan marketplace, which connects borrowers with multiple lenders, faced a significant challenge in monitoring its vast digital presence. As its brand was promoted on countless partner websites beyond its own, it lacked the resources to ensure all associated content was accurate and compliant. To mitigate this regulatory risk and protect its brand, it turned to vendor PerformLine and its Web Monitoring solution.

PerformLine's solution automatically discovered and monitored webpages, surfacing thousands of previously unknown sites where the brand was being promoted. This provided the marketplace with complete visibility into over 10,000 pages, a tenfold increase. The oversight allowed them to flag and remediate violations in real-time, improve partner relationships, and ultimately strengthen their brand by ensuring a compliant and positive customer experience across the web.


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