Case Study: Major Subscription Box Company achieves 40% lower cost per sale with Perform[cb]

Major Subscription Box Company - Customer Case Study

Major Subscription Box Company worked with Perform[cb] to improve new user acquisition and grow sales across content sites, social influencers, and non-traditional affiliates. The company also wanted to optimize for publishers with the highest LTV and lowest churn, while reducing discount costs and overall CPA.

Perform[cb] recruited and activated targeted partners aligned with the brand’s affluent, highly educated parent audience, then tailored messaging, pricing, and promotions by channel to maximize ROI. By carefully optimizing against CPA and other key performance indicators, Perform[cb] delivered a 40% reduction in cost per sale, 52% growth in revenue, and average month-over-month sales growth of 26%.