Case Study: Leading Publishing Agency achieves lower costs and higher sales with Perform[cb]

Leading Publishing Agency - Customer Case Study

Leading Publishing Agency partnered with Perform[cb] to improve its in-house affiliate program, aiming to reduce spend while still growing sales volume. The client needed a more efficient way to manage publisher costs and expand distribution without sacrificing performance.

Perform[cb] took over management of the affiliate program and implemented publisher ROI optimizations, preferred agency pricing, and custom recruitment strategies to improve publisher quality and lower costs. Within one month, Perform[cb] decreased spend by 10% overall while increasing sales by 10%, boosting profitability and expanding exposure through higher-quality placements.