Case Study: Apartment List achieves 14% higher user acquisition with Perform[cb]

Apartment List Increases User Acquisition During Peak Seasonality

Apartment List partnered with Perform[cb] to drive incremental value and scale during its peak seasonal months of March, April, and May. The company was looking for a way to increase user acquisition when demand was highest.

Perform[cb] leveraged its distribution sources to scale traffic for Apartment List, increasing users by 14% overall during the high season. The campaign also delivered strong quality, with 52% of users completing a registration event, and Perform[cb] became the advertiser’s biggest source of growth among display channels.

Apartment List