Perfect Search Media
75 Case Studies
A Perfect Search Media Case Study
The customer, Tracksmith, wanted to maximize its revenue while maintaining a specific return on ad spend (ROAS) goal. To meet this challenge, they partnered with the vendor Perfect Search Media for paid search and social media advertising services.
Perfect Search Media implemented a solution that included launching segmented non-branded search campaigns and sophisticated retargeting across the Google Display Network and Facebook. They also improved ad creative to highlight valuable products. This strategy resulted in a 210.61% increase in revenue, a 189.51% increase in transactions, and a 79.20% decrease in cost per transaction for Tracksmith.