Case Study: ReStockIt improves paid search efficiency and ROAS with Perfect Search Media

ReStockIt boosts ROAS 55.5% with Perfect Search Media

ReStockIt, a B2B e-commerce company, wanted to improve the efficiency of its paid search campaigns and increase its return on ad spend (ROAS). They partnered with the digital marketing vendor Perfect Search Media to achieve these goals.

Perfect Search Media implemented a new paid search strategy that involved increasing spend on branded Shopping campaigns and top-performing products while decreasing inefficient non-branded spend. They also launched remarketing display campaigns and Dynamic Search Ad campaigns. As a result, Perfect Search achieved a 97.7% decrease in spend and a 55.5% increase in ROAS for ReStockIt, while also acquiring 86 new customers through display remarketing.

ReStockIt