Case Study: Hjerteforeningen achieves measurable patient outcomes and faster strategy execution with Perdoo

How the Danish Heart Foundation connects goals with strategy to deliver measurable results

Hjerteforeningen is a Danish non-profit that supports people with heart disease through prevention, research and education, with a team of over 150 employees and 11,000 volunteers. The organization faced fragmented, function‑specific workstreams that made it difficult to take a holistic approach to the full patient journey and to measure impact, so it adopted Perdoo’s OKR platform to better connect goals with strategy and surface measurable outcomes.

Using Perdoo, Hjerteforeningen set up program Groups, tied strategic KPIs to each program, and runs four‑month OKRs with monthly program forums; Perdoo’s traffic‑light Status highlights blockers in real time. This combination of KPIs, result‑focused and learning OKRs in Perdoo has accelerated strategy execution, increased visibility and cross‑functional alignment, and produced faster validated learning about patient needs—helping the organization focus priorities and drive measurable impact on patient outcomes.

Hjerteforeningen

Jannik Zeuthen

Program Manager