Case Study: Neiman Marcus drives 20-140% sales lift with Perch

Neiman Marcus drove sales lift across shoes, handbags, denim and gifts

Neiman Marcus, a luxury retailer facing industry-wide sales and engagement challenges, partnered with technology vendor Perch. They aimed to validate the ease of installing new interactive displays, measure engagement and sales lift, and establish a more engaging in-store destination to stand out from competitors.

Perch implemented its interactive shelf display, which sensed customer touch to reveal product-specific content on a large screen. The cloud-based system provided analytics and remote content management. The solution drove significant results, including sales lifts ranging from 20% for handbags to 140% for gifts, and increased customer engagement by 6-14 times over traditional displays. Perch's solution was also endorsed for its ease of installation and maintenance.

Neiman Marcus

Scott Emmons

Vice President of Innovation