Case Study: a US-based Fiber Internet company improves ad efficiency and market reach with Percepture

a US-based Fiber Internet Company boosts market reach with Percepture in 100 days

Percepture partnered with a US-based fiber internet company facing intense competition in a specific geographic market. The client was losing potential sales to competitors daily and struggling with a high cost of acquisition that was eroding their advertising ROI. They needed to quickly expand their digital reach and improve efficiency without time for a rebrand or new website.

Percepture implemented a campaign using a mix of Programmatic Advertising, Google Ads, and Facebook Ads, backed by their AutoNURTURE™ and KeywordIQ™ technologies. This strategic overhaul focused on optimizing the customer journey and ad spend. The results were clear within 100 days: the campaign generated nearly 5 million impressions, over 22,000 clicks, and achieved a more than 60% improvement in cost efficiency per conversion.