Case Study: Clyde Gateway drives inward investment and urban regeneration with Perceptive Communicators

Clyde Gateway drives 156 earned media pieces with Perceptive Communicators

The customer, Clyde Gateway, an urban regeneration company in Scotland, faced the challenge of driving inward investment and improving its communities. They engaged the vendor, Perceptive Communicators, a PR agency, to help position them as an attractive business destination and encourage investment into the area.

Perceptive Communicators implemented a PR strategy focused on highlighting Clyde Gateway's role as a green investor in sustainable urban regeneration. This approach successfully generated 156 media pieces with a potential reach of 105 million. The results included four multi-million pound property sale completions in a year, designation as Scotland’s first Green Regeneration Innovation District, and selection for the UK Government's Investment Atlas, paving the way for further inward investment.

Clyde Gateway