Case Study: VF Corporation achieves 20% sales growth with Pepperi for Fashion

VF Corporation implements Pepperi for Fashion and boosts sales by 20%

VF Corporation, the $11 billion apparel and footwear group behind brands like The North Face, Timberland and Vans, needed a flexible, user-friendly mobile sales app to boost field productivity at its Israeli subsidiary. The solution had to support VF’s complex field-ordering process, meet strict IT performance and security standards, present a professional brand experience, and integrate seamlessly with its ERP.

Pepperi for Fashion provided a customizable catalog with on-the-spot ordering, real-time inventory by color and size, and fashion-specific features (multiple sizing systems, pre-packs, mix-and-match). Its account-management tools — visit reports, reminders, display photo capture, route tracking and goal-tracking — gave reps and managers a 360° view and ERP integration. Within three months sales rose 20%, administrative costs fell, and upsell/cross-sell recommendations produced larger orders.

VF Corporation

Doron Machlev

CEO