Case Study: Bench boosts B2B sales and automates order-to-cash with Pepperi

Bench Unveils Winter Collection and Boosts B2B Sales with Pepperi

Bench, a global fashion retailer and wholesaler, used the launch of its Winter 2014 collection to rebrand and modernize sales. The company needed a flexible, easy-to-use solution deployed within 10 weeks to support 50+ field reps and distributors across Europe while handling country-specific rules (taxes, languages, currencies), multi-season selling, phased deliveries and self-service B2B ordering.

Pepperi for Fashion delivered a single integrated commerce platform — a mobile sales app with e-catalog, ordering and CRM plus a self-service B2B portal — integrated with Microsoft Dynamics and implemented in under 10 weeks. Adoption was strong; reps now focus on orders and customer education, order-to-cash is automated across Europe, and managers have unified visibility into rep and product performance, improving overall sales effectiveness.

Bench

Paul Elias

Head of IT