Case Study: Rebar Technology builds a stronger brand and drives growth with Pepper Group

Rebar Technology builds a stronger brand and thought leadership with Pepper Group

Rebar Technology, a relatively new division of W. Capra Consulting Group, needed a marketing partner to support its growth plans for its innovative subscription payment software. The vendor Pepper Group was engaged to provide a full suite of services to address this challenge.

Pepper Group built a Revenue Tower® for the customer, starting with a new brand message that was brought to life on a redesigned website and a video. Their solution included ongoing content creation, email campaigns for lead nurturing, and new sales tools, all supported by marketing technology to track and optimize efforts. As a result, Rebar Technology was well-positioned for growth with its new message and strong thought leadership assets.

Rebar Technology