Case Study: Kensing boosts EU trade show impact with Pepper Group’s video wall booth and campaign materials

Kensing boosts EU trade show impact with Pepper Group

Kensing, a leading manufacturer of plant-based ingredients, wanted to increase its European market presence by making a major impact at a key cosmetics trade show. Their challenge was to highlight the personal care benefits of their products and celebrate the 100th anniversary of vitamin E. They engaged Pepper Group to develop a comprehensive trade show marketing solution.

Pepper Group developed a large-scale video wall as the centerpiece of Kensing's booth, producing a captivating video using stock footage and dynamic titles. The vendor also created a full suite of marketing materials, including email invites, social posts, and branded giveaways, while coordinating all event logistics. The solution was highly successful, immediately generating numerous connections and sales opportunities. Kensing was ecstatic with the attention received from visitors drawn to the impressive booth, and the results were so positive that elements of the booth were reused for a subsequent show.

Kensing